Easily scanned and parsed Text in web pages remains the raw material for search engine processing. Flex, Flash and images don’t lend themselves to that ease of analysis, and are largely ignored for finding ‘relevance’. Some simple planning and strategic location can make Flex applications get the full benefits of current SEO scans.
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Adobe’s Flex comes with a lot of power, and along with that responsibilities that web designers don’t have to acknowledge with current art.
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The movement of the WWW into greater interaction is having some unintended consequences and, surprisingly, revisiting some very old conflicts. Ultimately, these are right-brain/left-brain divides. FutureWare’s recent experience with these new/old issues has been, well, eye opening.
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